Online Marketing

Online marketing refers to a set of powerful tools and methodologies used for promoting products and services through the internet. As such online marketing includes a wider range of marketing elements than traditional business marketing due to the extra channels and marketing mechanisms available on the internet. Online marketing is also referred to as internet marketing, web marketing, digital marketing and search engine marketing (SEM).

Online marketing’s primary role, much like traditional marketing, is to drive traffic and increase awareness. However online marketing’s main focus is driving traffic to the businesses website, from there the website would then be optimised to ensure that the visitor knows what it is you are wanting them to do, eg make an enquiry, signup for your email database, purchase a product etc. Online marketing can deliver several benefits including, growth in potential, high return on investment, improved customer service, competitive advantage and unlike traditional marketing it is highly measurable.

Search Engine Optimization

Everybody does search engine optimization these days. Don’t let your competitors get (or stay) ahead of you. We can effectively implement every aspect of search engine optimization for your website. Read More…

Pay Per Click Online Marketing

With Google accounting for over 90% of all search activity, having your business listed and visible is critical for success. Our PPC service run through Google Adwords is designed to get high quality traffic to your website that will influence your bottom line. Read More…

Content Marketing

Attracting new customers to your website is no longer a simple process, and converting these visitors is more competitive than ever. With the changes in Search Engine Optimisation and Google’s algorithm, creating new, engaging content on a regular basis is fast becoming the most important factor of any marketing plan. Read More…

Social Media Marketing

When it comes to social media marketing, we do everything that can engage your target audience and convert them into long-term customers. We integrate all major social media platforms such as Facebook, Twitter, Google+ and LinkedIn in order to reach out to a vast market. Read More…

Email Marketing

Anyone can send a group email to a bunch of subscribers. That’s the problem; recipients have long been bombarded with such stuff. To cut through that deluge you need clever email design, great copy and thorough reporting as part of a wider Internet marketing campaign. Read More…